Skip to main content
GreatCompany.ai

Insights

Insight and real data

  • See which sources AI uses within your market
  • Track risers & fallers: who gets mentioned more and why
  • Get concrete actions to be mentioned more in AI answers
Join the waitlistSee pricing
Based on daily measurementsTransparent: we show prompts, sources and trendlines

What we measure daily

1,000+

data points per day

16

AI platforms tracked

What is a data point? A data point = a measured AI response to a prompt + the sources/citations + position/consistency over time.

This is what we know

AI platforms cite YouTube, Reddit and universities!

But this varies enormously per industry. Which sources AI cites depends on your market and the questions being asked.

Want to know which sources AI platforms use in your industry?

Join the waitlist

Example insights

These are the patterns we see daily in our measurements

GreatCompany measures 50,000+ prompts daily

What we see

We test large volumes of questions daily that resemble real customer queries (orientation, comparison, "best X", "alternative to Y").

Why this matters

AI recommendations change rapidly by question type and context - with one measurement you miss the pattern.

What you should do

  • Focus on question clusters instead of individual keywords
  • Create content AI can easily summarize: definitions, tables, steps
  • Ensure your key pages are verifiable (citations, data, references)

We see businesses rise and fall in AI platforms

What we see

Brands can get mentioned more frequently in short periods - or disappear - without their SEO changing "dramatically".

Why this matters

AI looks not only at ranking, but at source quality, consistency and repeatable evidence.

What you should do

  • Build AI-proof evidence: reviews, FAQs, policies, cases, references
  • Fix content that's too vague: make claims verifiable
  • Monitor: which pages AI uses as source (and which it doesn't)

These source types often appear as supporting evidence

What we see

In many answers we see AI regularly relying on reference/community sources and major platforms.

Why this matters

AI draws context from places where credible, repeatable information exists.

What you should do

  • Ensure your brand is findable and credible in places where AI often draws context
  • Make your own site a source-worthy place: clear structure, facts, transparency

These site types we (almost) never see as strong sources

What we see

Directory/link pages, thin affiliate overviews without original evidence, mass AI-generated content farms without unique data.

Why this matters

AI (and the systems around it) have less trust in pages without traceable sources, authoritative signals or real value.

What you should do

  • Stop with "more pages" > start with better evidence
  • Add unique elements: real numbers, screenshots, methods, cases, references

How we arrive at these insights

  1. 01

    Prompt sets per question type

    Orientation, comparison, purchase, troubleshooting

  2. 02

    Measure per AI platform/model

    Consistency, variations, context

  3. 03

    Sources & patterns > action plan

    Prioritized improvement points

AI answers differ by user, prompt and moment. That's why we measure repeatedly and in clusters.

Which sources does AI use in your industry?

At launch you enter your industry or domain and get a first look at:

  • Which source types appear most
  • Which question clusters you're missing
  • Where your competitors are mentioned

GreatCompany.ai is launching soon. Be first to run this for your industry, no spam.

Frequently asked questions

What do you mean by "data points"?
A data point is a measured AI response to a specific prompt, including which sources are cited, what position you're in, and how consistent this is over time.
Which AI platforms are covered?
We test your prompts live daily in ChatGPT, Gemini and Perplexity. GEO Analytics additionally measures your AI visitors from 16+ platforms, including Claude and Copilot.
Is this SEO?
It touches SEO, but focuses specifically on recommendations and mentions in AI answers. Traditional SEO is about rankings in search engines; we measure how AI mentions and recommends you.
How quickly do I see change?
You immediately see your current standing. Improvements in AI visibility can be visible within days, but most significant changes you'll see within 2-4 weeks.
Can I also compare competitors?
Yes, you can add up to 5 competitors. With each prompt you'll see if they're also mentioned and at what position.
Are those insights reliable if AI sometimes hallucinates?
We measure patterns over time and multiple prompts. One-off hallucinations we filter out by looking at consistency and source citations.
Who is this for: businesses or agencies?
Both. Businesses use it for their own visibility; agencies use it to monitor and advise clients.

Start now, measure and improve your AI visibility

Receive an initial analysis within minutes and see where the biggest gains are: sources, question clusters and content gaps.

Join the waitlistSee pricing

Cancel anytime · Transparent insight into prompts & sources

Further reading

Coming soon

Be first when GreatCompany.ai opens

Get more customers from ChatGPT, Perplexity and Google AI. Leave your email and we will let you know the moment you can start, plus early-access perks for the first sign-ups.

Free, no spam. One email when we launch, nothing else.